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Saturday, May 07, 2005

Another dumb television commercial...

*focus on a guy, early forties, trim bread, professional-looking...We can only see him from mid-chest up and he's walking through an empty warehouse*

He says with a grim smile:

"With these hands I could have been anything. I could have beeen a doctor and cured cancer, or a world leader, or the next Jimi Hendrix...

I could have been a tinker, tailor, candlestick-maker...

but instead I spent my life cleaning my glasses"

(he looks disgusted)

*pull away to show that he's been holding and cleaning his glasses during the whole commericial*

fade to black and a voiceover for Essilor eyeglasses.


I don't even know where to begin slagging the idiocy behind this ad. Suffice to say it didn't do much to convince me that my next pair of glasses should be from Essilor.


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